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Instagram & Messenger

Answer Instagram DMs, story replies, and Facebook Messenger with the same agent — in seconds, at 3pm and 3am. For many businesses Instagram is the storefront.

View as Markdown

The Instagram and Messenger services connect the business's Meta pages and answer DMs with the same brain that runs the chat and the phone. For a med spa or a restaurant, Instagram is the front door — every "how much is this?" answered in seconds from the price list, with a booking link, is a consult that doesn't go to a competitor.

Setup

  1. 1
    Add the service
    Add service → Instagram (or Messenger) inside the business.
  2. 2
    Connect the page
    Authorize the Facebook Page / Instagram professional account. Both services can share one Meta connection.
  3. 3
    Pick the agent & flows
    Choose which agent answers and attach the flows written for this door — DM answers want shorter, faster wording than phone calls.

What lands where

  • Every DM thread is a conversation in the service's logs, tied to a contact.
  • Leads captured in a DM land on the board with attribution — the deal card shows "IG DM" as the source.
  • Escalations ("can I talk to someone?") open help-desk tickets like every other door.
Write an IG-only flow

Flows are channel-siloed on purpose. Give Instagram its own flow — two-line answers, price from knowledge, booking link early — and keep the longer phone scripts on the phone. See Workflows.